5 year old "Rocco" went missing on September 29-th.
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Jenny Maaskant has increased the reward to 3-thousand-dollars to help find the Frenchie.
Maaskant says Rocco is a part of the family and her son's best friend.
She hopes someone will identify the dog by its "sharp bark."
"He has a very distinct scream, not a bark but a scream where visitors to the house think something is wrong with him," Maaskant said. "And I say nope, that's just Rocco getting excited to see you."
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Maaskant isn't sure if Rocco got loose or if someone took him since French Bulldogs are often targeted by thieves.
Rocco is neutered -- so he cannot be used for breeding.
The dog was last seen in the Clovis area.
Jenny and her family hope someone will come forward and return Rocco- no questions asked.