Kentucky Fried Chicken quickly sold out of a 5-pound log that it says smells just like fried chicken.
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"Introducing the 11 Herbs & Spices Firelog from Enviro-Log, the best way to make a fire smell less like fire and more like fried chicken," the chicken chain announced on Twitter, Tuesday.
KFC says it's a mouth-watering aroma of Colonel Sanders' secret recipe.
According to the item description, the limited edition $18.99 logs are made with 100 percent recycled materials.
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"We know the fire log smells great, but please do not attempt to eat it," said KFC on its website.
The offer appears to have triggered a fried chicken-scented firelog frenzy because as of 10:30 a.m. Tuesday, the log was sold out.
Click here to see if the KFC firelog has been restocked.