Can art experts tell the difference between a modern masterpiece and a cheap IKEA print? Watch how this guy challenged the art institution with a hilarious prank.
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Life Hunters host Boris Lange went undercover as an art aficionado, showing off the IKEA painting in the Museum for Modern Art in Arnhem, Netherlands. There, he told Dutch art experts that the artwork was created by the famous Swedish artist "Ike Andrews," an apparently not-too-obvious play on IKEA.
Despite being surrounded by art pieces worth millions, most of the experts spoke high praise of the IKEA painting worth only $15.
Some of the responses from the experts:
"It concerns a form of symbolism."
"It includes nostalgic attributes."
"It's a depiction of the chaos in his mind."
"Dear me, it's unbelievable."
When Boris asked if they had any idea of what the painting could be worth, prices ranged from a parsley $300 to over $3,700,000.
When finally revealing to the experts that the artwork was from IKEA, many laughed it off in good humor, while others remained completely stoic. In the end, Boris proved that the value of a work of art is subjective.